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РЕПРЕЗЕНТАЦИЯ КУЛЬТУРНЫХ ЦЕННОСТЕЙ ВО ФРАНЦУЗСКОМ ПОЛИТИЧЕСКОМ ДИСКУРСЕ
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Abstract: The paper deals with non-political values in
French pre-election speeches of the main candidates for
presidency. Values are integrated into the discourse by
means of certain discourse strategies as well as frequency of use. At the semantic level they are represented by lexico-semantic groups and their antonymic
groups designating antivalues. At the text level the values are pointed out by means of various cultural references. The latter factor contributes greatly to dominance of some values of the candidates